Personal development coaching
Home of CLEAR Coaching Foundations

Uncover what truly matters. Align every area of life. Move forward with confidence.

Coaching for people ready for clarity, and training for beauty professionals ready to coach.

ClarityHealthPurposeFaith
Antione Dunn smiling in a gray suit
Two ways to work together

Get clear yourself, or learn to guide others there.

Life coaching for individuals · 90 days

1:1 Coaching

A focused 90-day personal development and life coaching journey for people standing between where they are and where they're called to be. We get honest about what's in the way and name the next step you'll own.

Book a CLEAR discovery call →
For barbers, stylists & beauty pros · 12 weeks

CLEAR Coaching Foundations

You're already trusted with people in the chair. CLEAR trains you to turn those conversations into real coaching. Graduate as a CLEAR Coach.

See the 12 weeks →
How CLEAR works

Five simple moves toward clarity.

CLEAR helps people uncover what truly matters. Alignment is what happens when they begin living in light of that truth.

Antione cutting a client's hair by a bright window
Born behind the chair, where trust already lives.
  1. C

    Center

    Get grounded. Settle the noise and come back to what matters.

  2. L

    Listen

    Hear what's actually being said, and what isn't.

  3. E

    Establish truth

    Put the honest picture on the table.

  4. A

    Align

    Line up choices with values, calling, and the goal you want.

  5. R

    Release

    Let go of what holds you back and take one owned step.

CLEAR Coaching Foundations

From the chair to coaching in 12 weeks.

You can only guide people where you've been. First you walk each move yourself, then you learn to lead it with others.

Week 1

Orientation

The map, the promise, and an honest look at where you're starting.

Weeks 2–6

Walk it yourself

Experience Center, Listen, Establish truth, Align, and Release in your own life.

Weeks 7–11

Learn to coach it

Practice each move with real people and get feedback on your reps.

Week 12

Commissioning

Lead a full CLEAR session. You leave a CLEAR Coach.

Short intro video each week Live class with practice reps Walk-along journal, three prompts a week
Testimonials

Stories of clarity.

After working through CLEAR, I became clear on what truly mattered to me. I was able to create healing in my family and move my life from Sacramento to LA to pursue my dreams.
Anna Lum smiling
Anna LumBarber, stylist & educator · @anna.cutz
I was achieving many things, especially in business, but they were still leaving me feeling empty. CLEAR helped me step into being a moral, honorable leader, especially to the barbers I train.
Christian Maciel teaching with a microphone
Christian MacielBarber & mentor · @_southbaychris
Antione has the rare ability to reach past the minds of the people he coaches and speak directly to their hearts. I’ve experienced it myself. His skill isn’t just observation; it’s insight. And it’s those insights, delivered with empathy and authenticity, that made me willing to stop, listen, and change.
Scott Syphax smiling in a dark suit
Scott SyphaxFounder, Syphax Strategic
Get started

Pick the step that fits you.

Both paths run 12 weeks, so there's real time for change to take root.

1:1 Coaching

Every great coaching relationship starts with a conversation. Book a CLEAR discovery call and see if working with Antione is your next best move.

Program
90-day coaching journey
Format
Video, or in person in Sacramento
Investment
Shared on your discovery call
Book a CLEAR discovery call

CLEAR Coaching Foundations

The first founding group is forming now. Join the waitlist to hear first about dates and pricing.

Length
12 weeks
Next start date
Founding group forming
Investment
Shared with the waitlist first
Join the waitlist
Antione Dunn standing on a mountain overlook at sunrise
About Antione

Barber. Coach. Same calling.

I help people build lives of clarity, health, and purpose, not just successful careers.

I'm Antione Dunn, a barber in Sacramento and the founder of Elevation Lab Coaching. For years I've stood behind the chair listening to people talk about their families, their work, their faith, and the decisions keeping them up at night. The chair was already a place of trust, but I wanted to do more than listen.

So in 2018 I went all in on transformational training, doing the work on myself first, then coaching others through it. In conversation after conversation, I kept hearing the same words: “I need clarity.” So I built a process to get people there, and I named it CLEAR. Every step has been tested in my own life and with the people I’ve coached.

I've been married to my wife for 26 years, and I'm a father of three. Faith is my foundation, health is my stewardship, and relationships are my priority.

antione@elevationlabcoaching.com
What I'm trained to coach

I've spent years in intensive personal and leadership development, first doing the work myself and then coaching others through it. Here's where I can help.

Breakthrough coaching

Helping people see what's stopping them and move past the beliefs that keep them stuck.

Vision to action

Turning a clear picture of the future into goals, standards, and a plan you'll actually follow.

Leading people

One-on-one, small group, and large group coaching, plus years of leading teams and giving honest feedback.

Alignment and integrity

Bringing thoughts, words, and actions together across faith, family, health, money, and work.